diff --git a/cmd/aya/buildall.go b/cmd/aya/buildall.go
index ded3712..3c13d6e 100644
--- a/cmd/aya/buildall.go
+++ b/cmd/aya/buildall.go
@@ -38,7 +38,6 @@ func buildAll(watch bool) {
 					run(vars, "prehook")
 					modified = true
 				}
-				fmt.Println(path)
 				return build(path, nil, vars)
 			}
 			return nil
@@ -54,4 +53,5 @@ func buildAll(watch bool) {
 		lastModified = time.Now()
 		time.Sleep(1 * time.Second)
 	}
+	fmt.Printf("\033[0;37m%s\033[0m\n", "Building...")
 }
diff --git a/cmd/aya/main.go b/cmd/aya/main.go
index 391a3d0..a067bea 100644
--- a/cmd/aya/main.go
+++ b/cmd/aya/main.go
@@ -39,30 +39,30 @@ func main() {
 			buildAll(false)
 		} else if len(args) == 1 {
 			if err := build(args[0], os.Stdout, globals()); err != nil {
-				log.Fatal("[build] " + err.Error())
+				log.Fatalf("\033[0;31m%s\033[0m\n", "[build] " + err.Error())
 			}
 		} else {
-			log.Fatal("[build] Too many arguments")
+			log.Fatalf("\033[0;31m%s\033[0m\n", "Too many arguments")
 		}
 	case "clean":
-		fmt.Println("[clean] Removing generated site directory")
+		fmt.Printf("\033[0;37m%s\033[0m\n", "Removing generated artifacts...")
 		os.RemoveAll(PUBDIR)
 	case "help":
 		aya.PrintUsage()
 	case "serve":
 		d, err := os.Stat(PUBDIR)
 		if err != nil {
-			log.Fatal("[aya.HttpServe] I see, you want me to serve a non-existent directory, huh?")
+			log.Fatalf("\033[0;31m%s\033[0m\n", "I see, you want me to serve a non-existent directory, huh?")
 		} else {
 			aya.HttpServe(fmt.Sprint(d), 8000)
 		}
 	case "var":
 		if len(args) == 0 {
-			log.Fatal("[var] Filename expected")
+			log.Fatalf("\033[0;31m%s\033[0m\n", "A filename was expected, but I didn't get any")
 		} else {
 			s := ""
 			if vars, _, err := getVars(args[0], Vars{}); err != nil {
-				log.Fatal("[var]" + err.Error())
+				log.Fatalf("\033[0;31m%s\033[0m\n", "[var]" + err.Error())
 			} else {
 				if len(args) > 1 {
 					for _, a := range args[1:] {
diff --git a/serve.go b/serve.go
index 71b9a89..fe09ae8 100644
--- a/serve.go
+++ b/serve.go
@@ -35,6 +35,6 @@ func HttpServe(Dir string, Port int) {
 	handler := &Handler{http.FileServer(http.Dir(Dir))}
 	http.Handle("/", handler)
 	addr := fmt.Sprintf("127.0.0.1:%d", Port)
-	log.Printf("[aya.HttpServe] Listening on %s\n", addr)
+	fmt.Printf("\033[0;32mListening on %s\033[0m\n", addr)
 	log.Fatal(http.ListenAndServe(addr, nil))
 }